Beijing, China, 15 May 2007
UIQ Technology participated in the launch of the Chinese office of Sony Ericsson Developer World in Beijing on May 15, 2007 where Sony Ericsson announced the set-up of its first regional developer support and business operations with the official launch of a local-language website and hosting of a developer event in China. Establishing regional presence in China is important to better support Chinese wireless developers and ensure that the company's growth in the region is fueled with attractive mobile content and applications for Chinese mobile users.
The event was made of several presentations aimed at introducing the Sony Ericsson ecosystem and opportunities to the Chinese developers.
Find here a summary of the different presentations:
- Sony Ericsson company intro and major achievement by Michael Ning (VP, Government Affairs & Public Relations, Sony Ericsson)
- Sony Ericsson Developer World intro and global experience by Ulf Wretling (General Manager, Head of Content Planning & Management, Sony Ericsson)
- Sony Ericsson content & applications strategy by Wang Shanqi (VP, Sales & Marketing, Sony Ericsson)
- Developer support plan in China by James Liu (Manager, Sony Ericsson Developer Program China)
- Operator market development and opportunities for developers (Operator Customer Unit & Multimedia Solutions, Sony Ericsson)
- Java development and future by Shao Zhengqiang (Senior Manager, China Region, Sun Microsystems)
- Symbian in China by Lu Jing (Marketing Director, China Region, Symbian)
- UIQ development and future by Sébastien Peirone (Developer Communications Manager, UIQ Technology)
UIQ Technology held one of the presentations, talking about the company, the product, the business case for mobile software developers and the cooperation with Sony Ericsson.
»» Download the UIQ Presentation in 
English or in Chinese.
»» Read the launch's full Press release